Projects
Communica works with government and suppliers to make mapping technology, data and related issues easier to grasp, to use and to benefit from. Here are some of our projects.
Victorian Spatial Data Custodianship
Ad hoc data sharing without custodianship
Custodianship enables private companies, agencies and government to share their data for the benefit of emergency services, each other and the wider economy, while managing risk and privacy.
We researched the needs and concerns of prospective Custodians, prepared presentations and attractive, easy to read Fact Sheets and Frequently Asked Questions and continue to assist with the development and implementation of the program.
Streamlined admin and much more data
Geoff Zeiss commented on the Program in his Between the Poles blog
“It is now so much easier for us to approach organisations and for them to make the decision to become a Custodian”. Elizabeth Thomas, Manager, Policy and Business, Department of Sustainability and Environment
Datamaxx Technologies
Marketing advice, company brochure and website for Datamaxx Technologies.
“Communica were easy and professional to work with. Jose Diacono’s spatial industry and technical background enabled her to grasp quickly how to convince my customers. Her enthusiasm is contagious, backed by the responsiveness and attention to detail”. Danny Broadbent, Director, Datamaxx Technologies
Position Magazine
Broadening the horizons of readers through articles on how non-spatial technologies, political developments and commerce impact the spatial industry. From mashups, to carbon accounting to Business Intelligence.
In Case Of Emergency
Writing and editing of several articles for the ETN Communications publication “In Case of Emergency”. This book is a showcase for the work of Australia’s emergency service including their use of mapping technology and data to plan for and respond to emergencies. The articles explained complex technology and concepts such as those underpinning data sharing and satellite imagery for surveillance and their benefits.
“Thanks for these Jose – you make a complicated subject easy to understand”. Katrina Lobley, Editor of “In Case of Emergency”
TerraPages
A marketing strategy for a mapping product including competitive and SWOT analysis, test marketing, generation of sales leads, website copy, telemarketing scripts, product launch and trade show attendance.
“We engaged Jose Diacono to develop a go-to-market strategy for our new online mapping solution. Her practical approach, knowledge and analysis of the market were invaluable to us in launching TerraMaps”. Terry Collins, Product Manager, TerraPages Pty Ltd
Spatial Tapestry
Strategic and hands-on marketing for Spatial Tapestry, a developer of software to automatically reposition infrastructure assets such as the electricity network when an area is surveyed to greater accuracy.
“Jose lifted the profile of Spatial Tapestry through her extensive background in the spatial industry. She delivered well thought-out project plans, followed through in a timely manner, and collaborated professionally on several consultancy reports.
Professional brochures explained the complex topological concepts clearly for both managers and the more technically minded”. Roger Merritt, Managing Director, Spatial Tapestry
General Projects
- E-marketing and web presence for a distributor of high value engineering products
- Competitive and SWOT analysis, website copy, telemarketing scripts
- Cost-effective marketing plans for startup IT companies
- Website for a medical supplies company
- Seminar run-through and “sanity check” for engineering product launch